Postcrossing Blog

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Alright, let’s do this! We’ve done our best to make sure everything was shipshape with the second most voted design by the judges, and now we’re ready to reveal it!

So jumping right into it, here is 2023's official World Postcard Day postcard, created by illustrator Lisa Saputra (aka lisasaputra) in Indonesia:

A child on a boat extends her arms up to the moon above, who is waiting for an embrace. Between them, a postcard shines, and other postcards float around.

Lisa is a postcrosser as well as an indie children’s book illustrator (check out Tomo Kidsbook), and she still found the time to work on an entry for the contest! We love the style and the poetic interpretation of the topic that puts a shiny postcard right at the center of a hug. Congratulations, Lisa! 🎉

Here’s a short text she wrote about her submission:

Once in a blue moon, the two long lost friends meet and hug each other. Their hundreds of letters and postcards roamed the oceans before they finally met. Now they can say, “till we meet again, my dear friend!”

As always, we make the design available for free on the World Postcard Day website, and if you wish, you can print it at a local print shop or online printing service. And like we keep saying, any postcard sent on October 1st is a World Postcard Day postcard — so feel free to mail this or any other postcards you like or have available. They’re all brilliant! If you’re planning to send postcards on the day, we encourage you to share a picture of your postcards next to a mailbox on social media, using the hashtag #WorldPostcardDay, as a way to spread the word.

Let’s roll up our sleeves and start brainstorming ways to spread some happiness into unsuspecting mailboxes, so we can make this the best World Postcard Day yet!


We aim for Postcrossing to be a positive and supportive community, but sadly quite a few of the comments on our previous postcard announcement were not in that spirit… so, after much consideration, we’ve decided to keep the comments on this post closed. As usual, for questions or feedback, feel free to reach out to us.

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We’re writing this post to address an important matter concerning the recently concluded World Postcard Day 2023 design contest.

Despite our best efforts, we failed to detect that the winning design of this year’s World Postcard Day contest was based on a stock image, and thus did not follow the rules of the contest (which call for the submission of original artworks, made by the person). Upon becoming aware of this issue, we immediately recalled the design.

Both Paulo and I deeply regret this oversight. We understand and share the anticipation and excitement with which our community, contestants, and global enthusiasts await this special day, and thus recognize the magnitude of this lapse. As the organizers, we truly apologize for not living up to the standards we set for this event.

In light of this, the design that garnered the second highest number of votes will be rightfully declared the contest winner. We are working to finalize and release this new design, which we hope will happen in the next few days. We aim to ensure that every aspect of it aligns with the contest’s rules, especially given the circumstances. To those who have already printed the previous design, we’re really sorry about this.

Going forward, we will reconsider the format of the design contest and what extra measures can be taken to make sure a situation like this does not happen again. We will also take into account the increasing use of AI tools in image creation, a challenge that makes it increasingly harder to determine originality and authorship.

Given the nature of this post, we’ve closed the comments. But that doesn’t mean we don’t want to hear from you: for any concerns or feedback, please reach out to us directly.

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The World Postcard Day postcard design contest is underway, and with a week to go, it’s time to meet the judges! They are the ones who are going to be looking at this year’s designs for the 2023's official postcard and have the hard task of choosing the best one!

Dietrich Wolf Fenner stands in front of the Museum of Communications in Berlin

First of all, we have Dietrich Wolf Fenner from the Berlin Museum of Communications, where last year we celebrated the launch of the German Postcrossing stamp. Dietrich is the head of the museum’s public relations department and has undoubtedly seen many stamps and postcards during office hours!

Wally Koval watching the sea with some binoculars, as seen from a boat window

Wally Koval is the co-founder of the Accidentally Wes Anderson community, which brings together over a million adventurers, all sharing an appreciation for inspiring designs and architecture. Last year, AWA launched a popular book of postcards, spotlighting 26 special places around the globe.

Alison and Brian sit in a park bench, holding a box of letters

Alison Hitchcock and Brian Greenley co-founded “From Me To You”, a charity that encourages people to write letters to friends and family suffering from cancer, keeping them connected at a time when they feel most disconnected.

Pauline Chrétien

Pauline Chrétien (aka paulinectart) was last year’s winner of the World Postcard Day design contest, so we thought it would be brilliant to invite her to take part this year, but as a judge! Pauline is an animation student in France.

Ana and Paulo look at some postcards in a café

And last but (hopefully) not least, me (Ana) and Paulo! Besides organizing the contest, we’ll also have a vote, and we promise to use all our postcard knowledge to vote wisely.

So there you have it — this year’s dream team is ready for voting duties when the contest closes a week from now. If you were planning on submitting a design, this is the time to do it — go! go! go! 💪

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World Postcard Day 2023 logo

June is here, and you know what time it is… it’s time to open the submissions for the World Postcard Day design contest! October 1st is getting closer and closer, which means it’s time to ask all aspiring designers and illustrators to pick up their drawing tools and start designing the postcard that will represent this year’s World Postcard Day! 😊

The theme of 2023's postcard design contest is “Postal Hugs”, inspired by Annie in Wisconsin. Some years ago for the 150 Years of Postcards exhibition, she sent us a wonderful postcard that read “A postcard is a hug sent through the mail”. This simple mental picture is exactly how we think about postcards: like an extension of our arms, ready to hug a recipient far away!

Hopefully the Postcrossing community and beyond will be inspired to create something amazing for this year’s postcard, so that in October we will all be able to send a beautiful postcard all over the world!

World Postcard Day 2022 theme: Postal Hugs

Before you submit a design, please make sure to read the rules carefully. Designs can be submitted (in digital form only) until July 15 (UTC) on the contest page, and we’ll announce the winner until August 15.

World Postcard Day contest prizes: Wacom drawing tablet, Pantone postcard box

And, as usual, there are some prizes! Besides the glow and recognition of having your design be the one that so many people will be sending all around the world on October first, we’re also giving away a fantastic Wacom One drawing tablet, as well as a Pantone postcard box. May the best design win!

Even if you’re not brilliant at drawing, we hope you’ll help us spread the word about the contest and poke your creative friends to participate… especially if they are aspiring artists and could use a little boost getting their career started and to put their art out there. We can’t wait to see how everyone will interpret this year’s theme!

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Friends… it was a grand party, wasn’t it? 🎉 On World Postcard Day last week, postcards were written, friends were met, and a bit all around the world, the joy of knowing we’re sharing a happy day with so many people like us was just contagious. So much buzzing energy, both online and offline… it was the best World Postcard Day yet! There’s too much to cover, so here’s a quick highlight of a few things that took place on that magical day.

Marjorie at the Crewkerne Library

First off, schools! Marjorie (aka Marjie) from Rainbows Penpal Club was busy connecting together 552 children in 17 schools and 9 different countries so that they could all exchange postcards! On the day itself, she even had time to run events on a few different libraries — how cool is that? Other schools in the UK also joined in the day, and we are so, so proud of all these teachers and educators who are raising a new generation of postcard writers!

Mailart workshops and exhibitions took place in different countries as well (like the ones in Bangalore, or in Tampere), and there were special postmarks in Portugal and Malta, at least. Besides making a handstamp available for the day, Malta Postal Museum also created a unique postcard to celebrate the World Postcard Day — as did the Faroe Post!

A group of people sit down in tables in a central atrium of a grandiose building

We cannot possibly write about all the Postcrossing meetups that took place on the day… but it warms our heart to know people got together, from Indonesia to Spain, China to the USA, India, UK or Portugal… Have a peek at the events list — there were over 100 of them!

Allow us to highlight just a couple. For instance, postcrossers and Correos de Mexico organized a postcard-making workshop to celebrate the day. It took place at the beautiful Palacio Postal (which the Little Mail Carriers visited before) and had lots of participants!

The photo shows a large room, with many people sitting in tables, writing postcards

In Tallinn, a big meetup took place to celebrate both the World Postcard Day and the new Postcrossing stamp that Estonia launched on that day! A lot of the participants travelled to this meeting from Finland by boat with the Finnish Postcrossing Friends Association, who organized the meetup and took the photo on the left. Illustrators, designers and publishers were also invited to participate.

A hand passes a sheet of pasta through a pasta maker, while on the side lays a tray of handmade ravioli Some postcrossers cooked ravioli (remember that they are shaped like postage stamps?) on the day, and Adrienne (aka adriennefriend) and her partner made this delicious looking vegan ravioli from scratch. The filling is made of tofu-cashew cheese and fresh herbs, and even the sauce was homemade! We didn’t have much time on our hands that day, so we stuck with stamp-shaped cookies, which were also delicious.

The day happened to land on a Saturday, which made it perfect for #postboxsaturday — and so many of you joined in and posted photos of postcards alongside your country’s postboxes on social media! 😍 We loved seeing them, in all their diverse and colorful glory!

Some postcrossers have already started seeing the updated badges on your profile pages, as the postcards sent on the day start to arrive to their destinations. Over 90,000 of them were sent in the timespan that counts as World Postcard Day (in all timezones), which is massive… about 7 times more than an average day in Postcrossing. We’re relieved that the website was more or less stable throughout the whole day, as it really was not made for this kind of peaks. But everything was fine in the end! 😊 We hope these are just a few of the postcards sent on that day though, and that many more have been sent out to your friends, family, and others out there. The world’s mailboxes should be very happy indeed.

Thank you everyone, for making this such a wonderful day. It’s definitely been the highlight of the year for us, and we hope you had a nice day as well!

World Post Day banner, featuring a green globe and the hashtag #Postforplanet

By the way, today is World Post Day — the day postal services are celebrated around the world, and also the anniversary of the Universal Postal Union. On the occasion, the secretary general of the United Nations, Mr. António Guterres, said:

“The theme of this year’s World Post Day – “Post for Planet” – recognizes the many ways in which postal services are finding cleaner, greener means to reach our doorsteps day in, day out. “Post for Planet” is also a call to action for the postal sector to use its position as a connector between governments, businesses, and people to take a leading role in our fight against climate change.”