Postcrossing Blog

One postcard… two postcards… 25 million postcards! Boy, that escalated quickly^*!

We did a little math – did you know that if we lined 25 million postcards side by side, they would be enough to cover the distance between Lisbon and St. Petersburg, or between Los Angeles and Washington DC? That’s how many postcards we’ve all sent these past 9 years!

I know you’re all dying to know who did it, and here it is: postcard number 25 million (NL-2612179) was sent by LianneK in the Netherlands on August 5th and registered today at 11:02 (UTC) by linsi in Germany. Hurray!

Lepan was the big winner of our guessing game contest, since she guessed the correct date and time at which that postcard was registered – brilliant! You’ve won a pack of 40 postcards (20 classic, 20 luxe) from MOO and a surprise set of 100 lovely postcards!

The other four lucky postcrossers who came the closest to the right time were skliu, sunzhuxian, AnnLee and Olga86 – well done! You’ll all receive a pack of 20 postcards from MOO!

Both the sender and the receiver will also receive a surprise pack of Where’s Waldo? postcards!

A huge thank you to our team of volunteers, to MOO for sponsoring this giveaway, and most of all to you – all of you who send postcards and take part on this global postcard revolution!

Come on – let’s go fill some mailboxes with smiles, one postcard at a time! :)

Anke (aka MacKittens) hails from Germany and like her username says, she loves cats! She heard about Postcrossing on one of Schöning Verlag’s paperbags and has been with us ever since! :)

Here is what she had to say to our interview questions:

How did you come across Postcrossing? What got you hooked?

I have always enjoyed buying and writing postcards. I like pretty pictures. Then I saw an ad for postcrossing on a paperbag for postcards, liked the idea and I immediately signed up. I then checked my e-mail account every 5 minutes for a Hurray message. I was so impatient! I am much more relaxed now. I only check my account every 10 minutes.

Writing postcards is also tradition in my family. I think my father writes about 10 postcards per week to family and friends and my mother sends greeting cards with beautiful pictures she took herself. I sometimes use her pictures on my postcards – professionally printed of course.

I work as a teacher at a vocational school – so I enjoy being around people. I like to get in contact with them. Now with Postcrossing I have the chance to get to know people from all over the world. I love it. It’s fantastic.

Show us your mailbox, your mailman/mailwoman, your postoffice or the place where you post or keep your postcards!

This picture shows my postwoman. She is THE BEST! My street is the very last on her trip so I get my post very late in the afternoon. But if I happen to meet her earlier that day she often tells me excitedly that I am going to receive some wonderful postcards. She likes it best when I receive postcards with cats. Just like me she is a cat-person. And if she has the time she even reads the message on the back. I like that. It is nice that even other people enjoy my postcards.

Have you met any other members in real life?

I have been to five postcrossing meetings here in Germany so far. The very first meeting was in Hamburg in August 2013 where I met frisendeern, mondkind and schlafmohn. We have been such good friends ever since and try to meet at least twice a month. I cannot imagine a life without them now!

Last year, they persuaded me to come to the International Postcrossing Meeting in Bielefeld in organized by the most wonderful nordbaer. I was so scared at first but I quickly felt welcomed by everyone. As I said: postcrossers are kind people! Now I am addicted to meetings.

Show and tell us about your favorite received postcard to date, and what makes it special.

Postcrossers are such kind people! I am often overwhelmed by the effort the sender made to please me. Just one example: In my profile I wrote that I am a huge fan of Ryan Gosling and I have received so many handmade cards with pictures of him! Thank you!!!

But to be honest: every postcard I receive is special. It is so interesting to read about the sender’s life. Rosie sent a postcard with the Prince Edward Island on it telling me that she was on holiday there – her first holiday in three years! Her job in a musical company kept her so busy. Sanna from Finland tells me that in autumn you can see many moose on the roads which can be quite dangerous; Angela from Taiwan writes about her sausage dogs who likes hugs – especially in winter; Katalonia from Finland writes that her oldest children have just moved out and she thinks it is exciting but on the other hand she also feels sad; Bonnie from China tells me that pandas are their national animals and they always look fat, and love to sleep all the time except when they eat bamboo; Maria from Russia admits that she just sat down at her desk to do some work but instead writes a postcard to me; Evy’s favorite movie is Amélie; and Judith from China is excited because it is her very first postcards she sends with Postcrossing – and these are just a few examples of the many wonderful cards I have received so far. I really liked this one from Lydia, who agreed to let me share it with you:

Have you inspired anyone else to join Postcrossing or start collections of their own?

I inspired my mother-in-law to join postcrossing. Now, whenever I come across a postcard with camels it goes directly to her address. She is even planning to do an English course when she retires so that she can write longer messages.

I also created a school account. Now I tell my students about postcrossing and have them write postcards. First, they usually look very skeptic. Writing is not really their “thing”. But then I show them the postcards we have received so far and let my students read them out loud. They soon enjoy the idea of Postcrossing and want to write at least one postcard. I encourage them not to write in German/English but in their mother tongue which makes them so proud! We have got a lot of foreign students. The postcards we receive at school I exhibit and there are always students standing in front of the pinboard during the break and reading the messages.

Have you been surprised by any place that you have received a postcard from or sent a postcard to?

I once received a postcard from Madagascar! The ID was MG-118. My lowest ID ever! Kate sent the postcard and told me that Madagascar is the fourth poorest country in the world and that she runs a charity there for poor children to go to school. Surprisingly the postcard took only 13 days to arrive!

What are you passionate about?

I am passionate about my job. I like working as a teacher! My students are 16 – 25 years old. I prefer working with older students :-) At school I organize work placements abroad. They are funded by the EU so the students don’t have to pay anything. So far we have sent students to Birmingham, Portsmouth and Malta. But I just made a contract with a lovely lady from Tampere and another lovely man from Stockholm! So soon we will also offer wonderful Finland and Sweden as work placement destinations, as well as Poland because my father works there a lot and knows a lot of companies there.

I love organizing this! I believe in the importance of a united Europe. Getting our countries closer together is so important! Learning about foreign culture and language is fundamental for a better understanding.

And I am always so impressed by the language skills in foreign countries! In Scandinavia the people speak such fantastic English. When I compare that to my students I feel rather embarrassed. A huge barrier in Germany for improving one’s English is that ALL foreign movies or TV series are in German. I hate that so much! On German TV all the TV channels are in German. I know from other countries that they only use subtitles. That is such a huge mistake we make here. I wished there would be at least one channel on TV using only German subtitles… Sometimes I am impressed by the language skills of some students and when I ask them how they have learned such good English they tell me: Online role playing games :-)

As promised, the first post on our behind-the-scenes series is about address validation. This is the process through which we check that all addresses in Postcrossing are (to the best of our knowledge) correct and complete.

“Red alert! Red alert! I think that one over there is missing the postal code!”

Addresses are one of the most important things in Postcrossing. Wrong or incomplete addresses would result in postcards being delayed or not delivered, and general unhappiness – which we would like to avoid.

There is specialized software to process addresses of course, but it’s either dodgy, specific to a country or just crazy expensive for our size. So, we chose to do this task ourselves, splitting the job between Paulo, Vicki and I. Each one of us picked a set of countries according to our strengths and learnt the UPU address format of those countries by heart. Most countries have their own format – and some are much simpler than others. We use this knowledge to go over thousands of addresses per week, spotting invalid ones, or just rearranging the order of the elements on the address. Most of the time, addresses will be read by automated sorting machines, which expect them to be written in a certain way. So if every address is formatted as UPU recommends, everything will go faster!

What makes an address invalid? Lots of things:

• Parts might be missing: name, postal code, country name, etc.
• The address might be written exclusively in the local script (Chinese, Thai, Cyrillic), making it hard to write for people who don’t understand that alphabet or those without a printer.
• The address might be completely translated into English – which is usually a bad idea. For non-Latin scripts, transliteration works better and faster in our experience.
• The address might not match the account’s location/country.

Technology helps with the last item on that list, because we can usually match your IP address to the location you’re signing up from. For instance, if a member with an IP address in Canada is opening an account in Fiji … something might be wrong, and we have to look into that. :)

A few postal operators also provide a list of all valid postal codes for their country, giving us the ability to automatically detect typos or invalid postal codes.

“Let’s just add the country name here at the bottom… I think it’ll help!”

The whole process of validating addresses has been streamlined over the years, but it still takes quite a bit of time, since every single new address needs to be checked and validated. We’ve been doing it for so long that by now we can tell at a glance whether an address is valid, incomplete or just in a strange order. We might not find all the problems – but we do spot lots of them!

Plus, we’ve learnt many nice things in the process too! For instance, did you know that an address in China should be written from the biggest component (province) to the smallest one (adressee) if written in Chinese characters, but the other way around if written in Latin characters? Or that there are no street names in Japan? Or that every house and building has its unique postal code in Singapore? It’s amazing!

I think that’s it for addresses, so I’ll leave you with one last tip: make sure that you write the address on your postcard exactly as it is shown – it’s already optimized for that country!

I hope you liked this first post on our behind-the-scenes series – we’ll get cracking on the next one! :)

“So… what do you do for a living?”

We get this question a lot, Paulo and I, especially at Postcrossing meetups. When we explain that we both run Postcrossing full-time, people often seem surprised to find out that the website doesn’t work automatically by itself. :)

Of course, static pages can almost run on auto-pilot, but Postcrossing is not static and it is constantly growing. Every minute that goes by, the website is being used and changed simultaneously by thousands of you, with hundreds of new members joining every day! At this scale, even some of the simplest tasks can be greatly amplified. Take for example, answering emails, finding postcard IDs, validating all the addresses or moderating the forum – these are some tasks which gradually became time-consuming for our small team.

But there are other, less visible things that we do, that are no less important. For instance: servers are maintained to keep the website running snappy and safe, code is developed, updated or fixed and we regularly improve our address selection algorithm so everyone can have a better experience. On the less technical side of our days, we keep in touch with postal operators, answer media queries and create content for this blog, among other things. So, overall, there are many small (and some not so small) tasks that keep us busy running the site.

Since so many people are surprised when we mention our job descriptions, we thought it might be interesting to show you what it’s like to run Postcrossing – and what it looks like “behind the scenes”. The first post on the series will be about address validation, and it will be posted in a few days.

Meanwhile, we’re collecting ideas for future posts, so this is your chance to chime in! Is there any part of what we do at Postcrossing that you’d like to know more about?

About a month ago, a group of students in Kampar, Malaysia hosted a really nice event in their university, to spread the word about Postcrossing. It was quite successful, and everyone had a great time – so we wanted to share their story, in order to inspire you! :) Here they are:

If you are a postcrosser, you can probably relate to that indescribable feeling in finding a happy postcard sitting in your mailbox to welcome you home after a long, tiring day. A postcard is simply magical; each can only contain so few words yet enough to give you a glimpse of the life of someone living across the globe. To receive postcards personalized for you, knowing that each was handwritten by a thoughtful heart, it reminds us that the world is a hopeful and wonderful place.

Wanting to share what makes us so blissfully happy, we decided to start small in our university. One booth, 18 hours, 37 new members (not including those who preferred to register in the comfort of their own home) pretty much summed up our whole campaign. The idea of Postcrossing was very well received; many are excited and eager to restore the once forgotten postcards tradition together. To follow up, we created a small Facebook community, which is still growing each day. Hopefully if we can inspire every postcrosser to reach out and do something small, together we can achieve more.

Well, since a picture is worth a thousand words, here they come…

Our twin #1, Catherine (on the left) sharing her Postcrossing experience with enthusiasm.

Our twin #2, Angela (on the right) is equally passionate when it comes to Postcrossing.

Meng An (on the right) with potential new members. She also contributed to most of our eye-catching and colourful decorations!

Ming Zhe (on the right) – our photographer #1 and the reason why we are now obsessed with postcards. He introduced Postcrossing to the rest of us!

Yee Hong (on the left) attracting a potential member with her postcards collection.

Stewart in action! He is also the man in charge of producing our flyers and photographer #2.

Sandrene posting the first batch of postcards written by our new members.

Fantastic work! Please give a big round of applause for the enthusiastic members who organized this event:

From left to right: Angela (aka Hebe92), Stewart (aka stewartooi), Yee Hong (aka yeehongsia), Sandrene (aka sandrene), Meng An (aka mengan0716), Catherine (aka catgoh92) and Ming Zhe (aka ming_zhe0423).

What about YOU? Got any plans to spread the word about the project in your local school or university? :) Let us know how it goes!