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Blog > Postcards for a good cause: 2025 results

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Every year, the “Cards for Literacy” initiative leaves us with that warm fuzzy feeling that comes from seeing postcards do what they do best: connect people… and, at the same time, help support something bigger!

This time, the yearly partnership we run with Deutsche Post was slightly different from previous years. Instead of counting each card towards a final donation amount, Deutsche Post put a cap on the donation of €10,000 right from the start (as we announced back in November). Even though the donation wasn’t tied to a per-card total this year, the number of postcards sent still matters to us: it shows the enthusiasm behind the project, and it’s a lovely snapshot of how many people chose to take part — whether by sending one postcard or a whole stack.

With all that said, over the course of the campaign, postcrossers in Germany sent 111,561 postcards, which is brilliant! 🥳

Illustration of a brick schoolhouse with children playing and holding signs, framed by a colourful border of the alphabet letters A–Z.

This donation will support Stiftung Lesen, a German foundation that works to strengthen reading skills and foster a love of books from an early age. Through projects with families, schools, libraries, and volunteers, they help create more opportunities for children to discover stories, and to grow up with reading as a natural part of everyday life.

Deutsche Post is also giving away three adorable paper postboxes to postcrossers in Germany who took part. As always, Paulo will run his magical script to randomly pick the winners from everyone who sent at least one postcard during this initiative. We’ll contact the winners by email soon, so if you’re in Germany and sent a postcard last December, keep an eye on your inbox… you might be one of them! 😊

So, on behalf of the whole team: thank you to everyone who joined in, shared the campaign, and helped keep the momentum of this initiative. And a big thank you to Deutsche Post for supporting Stiftung Lesen and making the €10,000 donation possible.

Here’s to more happy mail and good causes in 2026!

One comment so far

Dande_lion, Germany

It left me confused to read on the main page: "Hurray! You have sent 53 postcards this past December. You have contributed with €3.50 for Stiftung Lesen — thank you for helping..."
Where has the difference gone? If about 11% of registered cards have not been counted to the donation it does not explain why here 18 of 53 cards have not been counted towards it.

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