I'm a Finnish writer and ex-musician. Books, outdoor life and my dear ones keep me going.
There's no need to ponder my esthetics when picking a card to me. Most of all I'm interested in your overall message, part of which may well be the card. I'm happy with anything you might choose. Ad cards don't seem to be very popular but to me, they open an interesting window to their time and place.
If you have a minute, I'd love to hear your tip for a book I shouldn't miss or a fabulous garden I might enjoy visiting.